Privacy Policy
Information We Collect
When you visit or shop at Orange Fashion (orangefashion.us), we collect information you give us directly and information collected automatically. Information you give us includes your name, email address, shipping and billing address, phone number, and order history. We do not collect or store full payment card numbers on our servers — payment is processed securely by PayPal.
Information collected automatically includes the pages you visit, the products you view, your browser type, device type, and approximate location based on IP address. This helps us keep the site running correctly and understand which products and pages are most useful to our customers.
How We Use Your Information
We use the information we collect to process and fulfill your orders, send order confirmations and shipping updates, respond to customer service requests, prevent fraud, and improve our website and product selection. We may also send you occasional emails about new arrivals or promotions if you have subscribed to our newsletter — you can unsubscribe at any time using the link at the bottom of every email.
We do not sell your personal information to third parties, and we do not share it with anyone except as described in this policy.
Cookies and Similar Technologies
Our site uses cookies to keep items in your shopping cart, remember your preferences, and understand how visitors use our site so we can make it better. You can set your browser to refuse cookies, though some parts of the site — including the shopping cart — may not work correctly without them. A cookie notice appears on your first visit so you can accept or decline non-essential cookies.
Third-Party Services
We use PayPal to process payments securely; PayPal has its own privacy policy governing how it handles your payment information. We may also use analytics tools such as Google Analytics to understand overall site traffic patterns. These providers only receive the information necessary to perform their function and are not permitted to use it for their own marketing purposes.
Data Retention
We retain order records for as long as needed to comply with tax and accounting laws, generally up to seven years. Account and marketing information is kept only as long as needed to provide our services or until you ask us to delete it.
Your Rights (GDPR / CCPA)
Depending on where you live, you may have the right to access the personal data we hold about you, request a copy of it, ask us to correct inaccurate information, request deletion of your data, and opt out of marketing communications at any time. To exercise any of these rights, contact us using the details on our Contact page and we will respond within a reasonable time.
Children's Privacy
Orange Fashion sells kids' clothing, but our website and checkout are intended for use by adults. We do not knowingly collect personal information directly from children under 13. If we learn that a child under 13 has provided us with personal information without parental consent, we will delete it promptly.
Information Security
We take reasonable technical and organizational measures to protect the personal information we hold, including encrypting data in transit over HTTPS, limiting employee access to customer data on a need-to-know basis, and relying on PayPal's PCI-compliant infrastructure for payment processing rather than storing card data ourselves. No method of transmission or storage is perfectly secure, but we work to keep your information safe and will notify affected customers if a breach is likely to put their information at risk, as required by law.
How Long We Keep Different Types of Data
Order and transaction records are kept for as long as required by tax and accounting law, generally up to seven years. Customer service correspondence is generally kept for up to three years to help us handle any follow-up questions. Newsletter subscriber emails are kept until you unsubscribe. Browsing and analytics data collected automatically is generally retained for a shorter period and is used in aggregate, not to identify individual visitors.
Do Not Track Signals
Some browsers offer a "Do Not Track" signal. Because there is no common industry standard for how to respond to these signals, our site does not currently change its behavior when it detects one. You can still control cookies through your browser settings and through the cookie banner on our site.
State Privacy Rights (California, Virginia, and Other States)
If you are a resident of California, Virginia, Colorado, or another state with its own privacy law, you may have additional rights, such as the right to know what categories of personal information we have collected about you in the past 12 months, the right to request deletion of that information, and the right to be free from discrimination for exercising these rights. Orange Fashion does not sell personal information for money, and we do not share personal information for cross-context behavioral advertising outside of standard analytics and payment processing described in this policy. To make a request under these laws, contact us using the details on our Contact page.
International Visitors
Our website and servers are located in the United States, and we currently ship only within the United States. If you access our site from outside the U.S., your information will be transferred to and processed in the United States, which may have different data protection laws than your home country.
Marketing Communications
If you sign up for our newsletter or promotional emails, you can opt out at any time by clicking the unsubscribe link included in every marketing email, or by contacting us directly. Opting out of marketing emails will not affect transactional emails, such as order confirmations and shipping updates, which are necessary to complete your purchase.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The "Last updated" date at the top of this page will always reflect the most recent version.
Questions
If you have any questions about this Privacy Policy or how we handle your information, please visit our Contact page.